Why Good Books Don't Sell
H undreds of times I’ve heard authors say, “I’ve got a good book, but I can’t get an agent to read it.” Or someone will say, “I know my book is better than a lot of the books in the stores, but no one wants it.” My first thought is that the author doesn’t have as good of a book as he thinks he does. I’ve read a few of these books and I know that’s the case, but let’s suppose that it isn’t. Let’s suppose that it is your book. You’ve seen sub-quality books too, but your book isn’t one of them. Still, agents and publishers aren’t interested. Why? As much as we would like to think that we can improve the quality of our writing to the point that people will be interested in our book, that isn’t the case. Once your writing reaches the point that it is “good enough” there isn’t much that improving your writing skill will do for you. There are thousands of authors just like you and me; their writing is good enough for publication. So what’s missing and why is it that authors with less writin...