How You Can Make Profit With Self-Publishing
R ecently, Michael Hyatt listed what book consumers look at on his blog. They are as follows: Title Cover Back cover Flap (hardcover books or book with “French flaps”) Table of Contents First few paragraphs of the book’s content Price Notice that price comes last. This is important because potential buyers have already decided they want the book before they look at the price. They’ve already assessed the value and see something worth having and now they are asking whether that value is worth the price. This is actually very good news for those of us who have chosen to self-publish. The POD printing process costs more than offset printing. It uses higher quality paper and the overhead isn’t spread across as many books. Because of this, most self-published and small press books cost more than books published by major publishers. We may choose to reduce the price of our self-published books to be the same as those produced by major publishers, but by doing so we may prevent ourselves ...